The {YEL!} Story

  • 2004 Summer

    {YEL!} Launched

    Chet and Lisa Gunhus founded YEL to bring the highest quality enrichment classes to schools throughout Minnesota.

  • {YEL!} in schools

    {YEL!} starts in four schools in Eden Prairie, MN.

    2004 Fall

  • 2004-2010

    {YEL!} Rapid Growth

    We see YEL grow from 4 schools to 200+ in a few, short years. By 2010, we are offering 1,100+ programs to 7,000+ students.

  • {YEL!} Tournaments

    {YEL!} fencing, chess, and brick builders tournaments are some of the most popular of their kind in the Midwest.

    2012

  • 2013

    {YEL!} in 300+ Schools

    In our 10th year of business, {YEL!} is working with 300+ schools in Minnesota.

  • {YEL!} 16,000+ students

    {YEL!} registrations top 16,000 for the first time.

    2014

  • 2015

    {YEL!} Olympic Coach

    In the fall of 2015, {YEL!} begins our collaboration with Olympic fencing coach, Ro Sobalvarro.

  • {YEL!} in Iowa

    {YEL!} opens a branch in Des Moines, IA. That branch enjoys quick success and is still running strong!

    2016 Summer

  • 2017 Fall

    {YEL!} opens in SE MN

    {YEL!} branches Southeastern Minnesota into its own branch. That branch has ongoing strong returns.

  • {YEL!} in Green Bay

    {YEL!} offers summer camps in the Green Bay, WI area for the first time. Camps continue to go strong.

    2018 Summer

  • 2019 Summer

    {YEL!} in Madison

    {YEL!} offers 17 summer camps around the Madison, WI area.

  • {YEL!} Franchises

    {YEL!} extends franchise opportunities throughout the United States.

    2019 Summer

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